The plan for the 17th, when the adult content ban comes in, is to protest.
To do that, we are making as much noise either side of the 17th as possible, and using the site as normal.
On the 17th, dead silence.
People are saying log off but what they really mean is don’t open the site or the app.
But, on the 17th make as much noise as possible on every other platform. Tweet about it and post on facebook and instagram and everywhere else.
What this does is causes a massive dip in ad revenue for one single day. That does not make staff think ‘oh everyone’s gone let’s shut down.’ What it actually makes them think is ‘oh shit people aren’t happy and if people don’t keep using our site we’re out of money and out of jobs.’
A boycott reminds a company that the users (consumers) have the power to make their site (business) worthless with one single coordinated decision.
If you want to join in, here’s what to do:
Do:
Close all open instances of the app and site on all your devices before the 17th
Make posts before and after the 17th on tumblr and other platforms, talking about why this ban is bad
Make posts on other sites during the 17th. Flood the official tumblr staff twitter and facebook with your anger and your opinion
Come back on the 18th and check in
Don’t:
Delete the app from your phone (this doesn’t affect their revenue and since it’s off the store at the moment it’ll be hard to get back)
Delete your account. I mean you can if you want to, but if you keep your account and don’t use it you’re saying to staff that there’s still time to save it. If you delete it’s hard work to come back.
Open the app or website (including specific blogs)
Make any posts (turn down/off your queue and make sure nothing is scheduled)
Go quiet elsewhere. Make it clear that this is just about tumblr, not a mass move away from all social media.
Remember: the execs don’t care about anything but money. Shutting down the site means there’s $0 further income from it. That’s their last possible course of action. If we make it clear we’re not happy, they’ll have to do something or we can do more and more until it becomes too expensive.
Protests take commitment. They’re a defiant action against a business that is doing something wrong. They will try to scare you into not participating, because they’re scared. We hold all the power here, sometimes the execs just need to be reminded of that.
PLEASE PARTICIPATE THIS NEEDS TO BE BIG SO WE NEED TO FOLLOW THROUGH!
the way americans are obsessed with the fuckin military is terrifying. I work as a cashier so I occasionally have to ask for donations for whatever the cause of the moment is. people will donate all the fuckin time to the troops but not only will they ignore homeless children, but they joke about it. they’re over here like “haha I have my own hungry children to feed” or “they should be donating to me I’m hungry” or other just straight up stupid unnecessary shit and it’s cruel, joking about homeless fuckin children. yet the mere mention of troops and they’re throwing all their money at me. these people are glorified murderers and americans eat that shit up and worship the ground they walk on. the brainwashing is un-fuckin-real
I worked for a coffee company, and we did a yearly military donation drive. Constant donations, people offering their change and stuff for it, buying the bags of coffees for the troops.
We did a drive for schools and teachers. Not only did it sell worse but people got angry. I got chewed out at least once a week by people for daring to ask them help schools and teachers.
